Beanstalk Revenue LLC.

Problem Statement

The client named Beanstalk required a solution to help individual and small companies monetization their video content and hence profit from them. The application aimed to help individual low cost production houses and also larger companies having thousands (not millions) of views per day. Traditional monetization solutions required sites to have millions of view per day to get ad feeds from established advertising companies like Google, ScanScout and the like.

The Challenge

Major challenges faced during the incubation were-

  • Providing monetization solutions to even smaller individuals in terms of daily viewership (even as low as tens of views per day).
  • Leverage low cost cloud infrastructure.

TI Solution

TechInfiniti offered a Video Monetization Solutionthat allows video content publishers to monetize their video via multiple ad networks by streaming ads in multiple formats including pre, post, overlay and midroll. In addition Beanstalk has its own ad server called AdSeeds that allows advertisers to tap into myriad publishers. Beanstalk and Adseeds product development utilize myriad technologies including Java, PHP and Flex. The solution has the followingexceptional features

  • Facility of multiple ad formats such as pre-roll, overlay’s, post-roll, mid-roll, banners, companions, etc.
  • Flexibility in choosing ad network for a specific ad format.
  • A control panel so that users could configure their preferences.
  • Control panel to report viewer ship, ad impressions and revenue figures.
  • Provision of own ad network (realized via OpenX open source ad network).


  • Source of revenue generation
  • Flexibility of choosing adnetwork
  • Availability of monetization solution to smaller group
  • General marketing awareness creation and brand building

TechInfiniti Advantages

TechInfiniti offers innovative technology solutions that can be easily scalable with the requirement of the client and also our teams believe in ensuring that we keep ourselves abreast with the latest developments in the field of Information Technology.

TechInfiniti offers clients with services and solutions that are a perfect fit to their area of operations or expertise. Customization to suit the requirement of the client is one of the key areas we believe in and ensure we deliver on this parameter time and again.

TechInfiniti believes in using Open Source technology and collaborate the same with Commercial of the Shelf software for any domain which ensure that the total cost of ownership of the service or solution is reduced drastically and also the return on investment can be recovered in a short span of time.

TechInfiniti has always ensured that the services and solutions that are on offer to clients have the utmost quality standards. As the solution is customized to meet the requirement of the client, the performance of the service or solution is given utmost importance. We ensure that we consult the client on each and every aspect of operations that ensure that service or solution performs and delivers desired results to the client time and again.

TechInfiniti offers solutions which are developed using open source and commercial of the shelf software which results in making the solution more affordable to the client as the TCO and ROI factors help them incur huge amount of savings over a period of time.

TechInfiniti believes in providing quality solutions and services to all clients. This is a result of the methodology we use in creating the solutions or services for our clients by understanding their operational procedure and taking their suggestions on board during the developmental phase of the solution or service.

We at TechInfiniti have a unique development methodology where we using a combination of waterfall and scrum model of development. This includes getting the client involved during the developmental stage of the solution so that we could provide them with a solution or service that meets their specifications and also ensures that it delivers on all parameters defined by the client.

TechInfiniti as an organization has key capabilities when it comes to Infrastructure with over 4000 Sq Ft of facility which currently houses a data center with 24 hour power back up. With a connectivity of 7MBPS and 24 static IP address. A further 20000 sqft space is available for expansion.